Why I build

I'm Jyothiprakash (JP).

I've wanted to build things for as long as I can remember, first with code, then with product, startups, and AI.

Early ambition

I grew up in Bangalore, where it felt like everyone was building something. I wanted something of my own before I really knew what that meant.

I studied computer science because it looked like the shortest path to making things, not because I wanted to be an engineer.

What changed

I tried to start a company before I graduated: an “Uber for trucks” for small and mid-size factories. YC rejected it. It made their top 10% of rejections, which I've decided to count as an encouraging signal. Mostly it was the first time I thought past the code to the actual problem.

Then I spent a couple of years as a software engineer, most of it at Bewakoof, where the listing, product, and homepage flows I built were used by 50 million people. I led the frontend for a gift-card launch that lifted revenue 65% in a festive spike, and shipped Shopping in Hindi. That taught me the thing I keep relearning: products don't win on engineering. They win on understanding people, design, positioning, trust, and knowing what's worth building.

Where I'm going

I moved to Sydney for a master's in AI at UNSW, mostly to see where the technology was heading. I got pulled into the founder world: a Startmate Founder Fellowship, the Peter Farrell Cup pitch competition, late nights at UNSW Founders. Humbling, in a useful way.

Somewhere in there my ambition quietly changed. I stopped wanting a purely technical role. I spent most of 2025 as a Product Manager at Rekro, leading a six-person engineering team and taking a 0→1 product from discovery to ship. It made the thing obvious: I don't just like coding. I like building, deciding what's worth making, then making it. That's the thread now, AI, product, and starting things.

How I say it
  • Engineering got me in the door. Product is why I stayed.
  • I like making things people actually want, and finding out fast when they don't.
  • Most of what I do lives at the edge of AI, product, and starting things.
Based in

Sydney, Australia

Full Australian work rights (485 visa). Open to sponsorship. Available now.

There's another side of me too: the water.

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In short

The quick answers.

Who is Jyothiprakash (JP)?

JP is an AI Product Manager and builder based in Sydney, Australia. He was a Product Manager at Rekro, is doing a Master's in AI at UNSW, and was previously a software engineer on products used by 50M+ people at Bewakoof.

Is JP an AI Product Manager in Sydney available for hire?

Yes. JP is based in Sydney, Australia, with full Australian work rights on a 485 visa and is open to sponsorship. He is available now for AI / Technical Product Manager and AI Engineer roles.

What does JP build?

JP builds AI products end to end: LLM evaluation harnesses, RAG pipelines, multimodal review tools, and human-in-the-loop agents. He has also implemented the NLP and LLM stack from scratch (45 notebooks) and done interpretability research probing language-model internals.

What is JP's background as an AI founder and PM?

JP was a Startmate Student Founder Fellow, has run 0-to-1 product from discovery to production at Rekro, and combines product judgment with hands-on AI engineering. He works at the edge of AI, product, and starting things.